{"id":1458,"date":"2015-05-24T10:55:44","date_gmt":"2015-05-24T10:55:44","guid":{"rendered":"http:\/\/www.maria-johnsen.com\/million-dollar-blog\/?p=1458"},"modified":"2017-07-25T18:54:21","modified_gmt":"2017-07-25T18:54:21","slug":"the-power-of-seo-in-political-campaigns","status":"publish","type":"post","link":"https:\/\/www.maria-johnsen.com\/million-dollar-blog\/the-power-of-seo-in-political-campaigns\/","title":{"rendered":"The Power of SEO in Politics"},"content":{"rendered":"

It was a memorial day weekend and many of you were\u00a0enjoying a long weekend. After having my breakfast,\u00a0I was checking my messages and emails including the ones on linkedin, then I noticed Hillary Clinton’s linkedin profile on my page. I was impressed by her\u00a0educational background\u00a0so I clicked at her profile.<\/p>\n\"\"\n

I noticed how powerful SEO<\/a> can be even in politics and presidential campaigns. I remembered how I and my team helped Mr. Obama’s campaign during his second presidential election on social media. \u00a0I believed he would win! And…he won the election for the second time. Those of you who follow my channels\u00a0on social media for a long time may remember the time when I and my team were running Obama’s social media campaigns. Seo and social media are very powerful in digital marketing for brand reputation, brand management and sales.<\/p>\n

My channels are dedicated to increasing awareness and marketing nonprofit organizations, unemployed individuals who need a little bit of boost to get a dream job ( see my #hirejason’s campaign on Twitter) small businesses, experts, humanitarian movements and environmental promotion. I popularize them because I\u00a0believe it is the\u00a0right thing to do.<\/p>\n\"\"\n\"\"\n

I contribute and dedicate my time and energy to spread love, morality, kindness, brotherhood among businesses and peace so that we build a better future for the next generation.<\/p>\n

I am against exploitation of the consumers under capitalism. Although capitalism stands for consumers’ freedom, but monopoly worsens this condition<\/a> which is a negation of everything the capitalist philosophy stands for.<\/p>\n

When a company or an individual starts a campaign, Internet is one of the most important tool to begin with. Because of that, search engines are playing an important role in Internet branding strategies. If you want to make your brand visible among your targeted customers and have more traffic,sales and transactions, you need to upgrade your ranking by applying search engine optimization, social media marketing and search marketing campaigns.<\/p>\n

When I work on my clients’ websites I always combine SEO with social media marketing<\/a>\u00a0and content writing. I am not going to explain what exactly I do to rank my clients’ websites as this is not my intention to discuss in this article, instead \u00a0explaining\u00a0how powerful SEO and social media marketing can be in any\u00a0campaigns.<\/p>\n

In my previous article in French ” La commercialisation de contenu sans SEO ne sert \u00e0 rien<\/a>” I\u00a0explained why content marketing<\/strong> without SEO is useless. They say content is king. \u00a0If content really were king and you had five sites that were all on the same subject, well written and SEO optimized, how would the search engines determine which site was most relevant? One of those sites is going to have to be first and one of those sites is going to have to be the fifth. You have to rely on off page optimization ( link building seo<\/a>), pay per click and social media marketing otherwise nobody would know about\u00a0 your content.<\/p>\n\"\"\n

SEO combined with social media marketing<\/strong> is a powerful marketing campaign\u00a0for\u00a0politicians.
\nHillary Clinton knew it and applied\u00a0SEO in her\u00a0presidential campaign 2016<\/strong> with implementing search engine optimization (SEO) and social media marketing among her other strategies.<\/p>\n