{"id":5638,"date":"2021-06-09T14:41:44","date_gmt":"2021-06-09T14:41:44","guid":{"rendered":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/?p=5638"},"modified":"2023-08-14T16:48:04","modified_gmt":"2023-08-14T16:48:04","slug":"google-core-web-vitals-algorithm","status":"publish","type":"post","link":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/google-core-web-vitals-algorithm\/","title":{"rendered":"Google Core Web\u00a0Vitals Algorithm"},"content":{"rendered":"<p class=\"graf graf--p\">Google announced\u00a0 the launch of a new change in its algorithm and called it \u201cbroad core algorithm update\u201d, which means that possibly curves are coming. It should be noted that the changes are made day by day, but only two or three times a year are transcendental. For this reason, we must be aware of the updates they make and act in favor of our site. An algorithm change means new rules. Some websites benefit, others suffer underperformance. Marketers and SEO specialists should focus on three work areas to adjust their keyword positioning strategies. In addition, one thing that has been proven is that this change is linked to the rankings and positioning content and user experience.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/DS_QvxQ8z0c\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"graf graf--p\">To do this, one of the elements to take into account is the search intention. The user\u2019s behavior has changed; therefore, their way of searching has become different from the previous years. Thus, the demand and search intention must be more fluid. We saw an example during the pandemic. User searches were altered entirely, and Google knew how to adapt to it with its results.<\/p>\n<p class=\"graf graf--p\">For brands, this means being much more flexible and quick to adapt to changes and seize opportunities. On the other hand, local SEO will remain of utmost importance. Users are no longer interested in seeing which restaurants are on X site but instead want to know the one next to where they are.<\/p>\n<p class=\"graf graf--p\"><strong class=\"markup--strong markup--p-strong\">Core Google Algorithm Update<\/strong><\/p>\n<p class=\"graf graf--p\">In December 2020, Google released an update to its algorithm. We consider that this update has been one of the most interesting to analyze based on its implementation: many sites showed considerable drops in their traffic but ended up recovering it, and vice versa. This had something to do with a signal or signals that fall in a cascade effect, that is, where the initial change caused a result that, in turn, produced others.<\/p>\n<p class=\"graf graf--p\">If the moment is taken into account, this being the major algorithm update, and how the implementation is related to the indexing of passages, it is very likely that this is related to the content interpretation systems and not to links or signals in that sense. Another update called Core Web Vitals was in May 2021, so there are elements to back that up in the update, but those would not produce the impact that we have all currently been seeing, given that Web Vitals should be technically inert. As a sign at this stage, at the very least, there would be more updates to come in 2021.<\/p>\n<p>There are three important\u00a0 &#8216;Core\u00a0Web\u00a0Vitals&#8217; metrics which have something to do with\u00a0 the Page experience factors; page loading, page responsiveness, and page visual stability. <b>Google search engine <\/b>\u00a0measures each of them for pages on a website and gives a status of &#8216;Poor&#8217;, &#8216;Needs improvement&#8217; or &#8216;Good&#8217;.<\/p>\n<p class=\"graf graf--p\"><strong class=\"markup--strong markup--p-strong\"><a href=\"https:\/\/www.maria-johnsen.com\/search-engine-optimization\/\">Multilingual SEO<\/a> page analysis<\/strong><\/p>\n<p class=\"graf graf--p\">Knowing who your main competitors are, we conduct SEO analysis of competitors\u2019 pages, including information about keywords and meta descriptions. We find keywords and phrases in 18 languages \u200b\u200bthat your competitors use for SEO and pay-per-click advertising. Competitors keyword information is very valuable for planning your advertising campaigns in other languages. Be aware that translations of keywords into another language may not match highly ranked keywords in a given country. It is imperative to check keywords or phrases with expert SEO before launching ad campaigns.<\/p>\n<p class=\"graf graf--p\">Let\u2019s us know how we can help to increase your websites\u2019 visibility in Google search results.<a href=\"https:\/\/www.maria-johnsen.com\/contact\/\">\u00a0 Contact here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google announced\u00a0 the launch of a new change in its algorithm and called it \u201cbroad core algorithm update\u201d, which means that possibly curves are coming. It should be noted that the changes are made day by day, but only two or three times a year are transcendental. For this reason, we must be aware of the updates they make and<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[68,505,233,4],"class_list":["post-5638","post","type-post","status-publish","format-standard","hentry","category-search-engines","tag-google-algorithm","tag-google-core-web-vitals-algorithm","tag-search-engine-optimization","tag-seo"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/posts\/5638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/comments?post=5638"}],"version-history":[{"count":10,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/posts\/5638\/revisions"}],"predecessor-version":[{"id":5967,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/posts\/5638\/revisions\/5967"}],"wp:attachment":[{"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/media?parent=5638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/categories?post=5638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.maria-johnsen.com\/multilingualSEO-blog\/wp-json\/wp\/v2\/tags?post=5638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}